Once you’ve built your email list it’s easy to lose track of why it was so great to begin with. Your list is the center piece of your customer communication. But it is easy to start seeing subscribers as numbers and only look at the aggregate returns. […]
An unresponsive or stale list can pose multiple problems yet most companies don’t verify their email lists before sending. This can cause deliverability to be hurt when it doesn’t need to be.
If you plan to clean your list, a reputable email verification provider is essential.
Everyday, millions of emails go unopened by subscribers and prospects. Here are […]